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Optimizing your social media tools and strategies will undoubtedly be one of the most powerful agents in your arsenal to build a long-lasting and successful organization. Billions of users are hyperactive on platforms like Instagram, Twitter, Tiktok, Pinterest, and Meta; therefore, using these outlets to your advantage is vital to member attraction, engagement, and retention. 

It’s important to distinguish between social media platforms, such as those above, and social media tools and applications. The latter can focus on software for management, design and editing, analytics and data, and planning and scheduling content. These tools are flooding application stores and are widely available for organizations of every kind.

The phrase ‘social responsibility’ comes with some heavy lifting, especially in the corporate world. Often, the C-suite will tack on these obligations to the corporate social responsibility (CSR) team, leaving the assumption that the rest of the company is off the hook. However, there are layers of issues with this narrative. 

Unfortunately, these social initiatives don’t come with a low price tag. As of 2019, the global impact investing market has reached close to $505 billion — considerable, right? But it pales in comparison to the nearly $176 trillion that’s needed to address the UN’s 17 Sustainable Development Goals. 

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Bleisure: a phenomenon that started trending in 2009 but skyrocketed in the last five years, where travelers combine business commitments and leisure activities in a single trip. While the pandemic derailed the travel industry and caused many to lose their jobs initially, some of its longer-term effects were positive. In a way, it encouraged employees and employers alike to embrace a proper work-life balance and prioritize time off the clock.

Instead of rushing home after a corporate conference, people are extending trips for some alone time or bringing friends and family along for the ride. The appetite for balance and New York City’s larger-than-life personality makes it impossible to just clock out and head home.

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The term ‘well-being’ is multidimensional, encompassing more than just one’s physical being —  mental and financial health are two crucial components that also impact one's overall well-being. One of the many effects of the pandemic is that overall wellness is near the top of most employees' agenda, and Corporate America is catching on. 

As the world shifts to work-from-home, it’s evident that the workplace has seen the most drastic changes since the pandemic began. However, with this adjustment, the lines between personal and professional life have blurred. Therefore, the new conversation centers on developing healthy boundaries between work, relationships, health, and leisure. 

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The COVID-19 pandemic made it necessary for businesses to attempt remote work in order to survive. This initially disruptive experiment created awareness among leadership across swaths of the economy: many businesses can still function and sometimes function better, with most of their employees working remotely. The new norm meant employees were swapping their daily coffee run for a Nespresso double-shot and investing more in their home office experience. 

However, this new WFH era blurred the lines between work and the rest of life, making it difficult for most to unplug. In addition, as the world adjusts to the harsh reality that the virus isn’t going anywhere, hybrid-work options and pushes to return to the office are picking back up. 

Whether you’re an avid golfer or a first-timer on the green, the United States is home to some of the world’s most incredible golf courses. The country is not only historic in hosting some of the globe’s most relevant golfing events and championships, but the various landscapes and intricate designs will challenge even the most seasoned golfer. 

Home to over 16,000 courses, some are private for VIP performers, others may be invitation-only, open to hotel guests, ticketed events, or the general public. Depending on skill level and passion for the sport, the factors that make a course excellent will differ for everyone. 

Most organizations focus a majority of their budget and energy on member recruitment; however, while valuable, membership renewals are the primary contributors to the longevity of any association. Without high retention rates, monthly cashflow can be unpredictable, and the club’s culture and reputation can come into question.

For organizations that utilize a calendar-based membership term, November to January can be anxiety-inducing. However, these are critical moments for any organization to recognize its strengths and weaknesses and plan around its renewal rate.

The proof is in the numbers. When your event has a large number of attendees, it sends a clear message to everyone that your association is sought-after and doing something right. It also assures your team that all their hard work is paying off. 

On October 10th, the globe observed World Mental Health Day, a day dedicated to championing one's mental well-being and raising awareness about mental ailments. Unfortunately, to make matters more complex, COVID-19 amplified the population’s anxiety, stress, and fear, making mental healthcare much more challenging to access. 

Ensuring your leadership team is sustainable and committed is one of the most essential keys to operating an organization. The board must successfully manage its way through many life cycle changes. Venturing into new territory—whether it’s a new leadership position or bringing on board a new type of donor—the next generation of founders need to be guided by wisdom, not just by prior experience. 

While the transition is typically fraught with uncertainty, apprehension, and hard-to-navigate challenges, it’s a delicate feat that requires attention to detail. Therefore, succession planning should begin at the leadership cycle’s inception for a smooth change and to leave a successful legacy.